Dare to Differ
Dare to Differ is a unique and innovative organisation dedicated to improving the wellbeing and mental health of children and young people.
Dare to Differ is a unique and innovative organisation dedicated to improving the wellbeing and mental health of children and young people.
Dare to Differ already had a logo but asked me to create a full brand to use across all communications. A jumping off point was the creation of their website. It had to be bold, have bags of energy and allow them to upload their Impact Reports and collateral for schools and colleges.
A limited but vibrant colour palette formed the basis of the new brand, complemented by hand drawn icons and eye-catching patterns. Photography is used sparingly and acts as a contrast to the vector elements.
The site is a success on a visual and practical level and helps Dare to Differ continue to provide their much needed support to vulnerable young people.
